Oman flag Oman: Compra i venda

La xarxa de distribució a Oman

Evolution of the Sector
While the long-term fundamentals remain strong, the retail market in Oman is presently under pressure due to economic slowdown. The impact on Oman’s retail sector has been higher compared to its Gulf Cooperation Council counterparts and the country’s wholesale and retail trade stood at US$4.9bn in 2016 compared to US$5.1bn in 2012, according to Alpen Capital, an investment banking advisory firm. Growth decelerated since 2014 and slumped by 18.2% in 2016. Some explanations pointed out the weak consumer sentiments and the focus made on buying essential items.

Oman’s retail landscape is concentrated in the hands of standalone retail outlets and has only a few regional and international retailers. The retail market is transforming to accommodate large leisure shopping complexes, as the Omani shopper is looking for a wholesome shopping experience with entertainment. From 2016, retail space has grown and large shopping centres are being built.

According to Alpen Capital, the size of the GCC retail sector is forecasted to grow at an average annual growth rate of 4.6%, after a slow pace growth in 2017.
Market share
There are several retailers and wholersalers all over the Omani's territory, shared between national and international companies:
- French Carrefour, in joint venture with his local partner Majid Al Futtaim Group
- SPAR, which owns around 24 franchises in the Sultanate

In parrallel, the traditionnal retail is still present with independant convenience and mini market stores.

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Actualitzacions: May 2024

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