Suècia: Entorn econòmic
New Year's Day | 1 January |
Epiphany | 6 January |
Easter Monday | March/April |
Good Friday | the Friday before Easter |
Labour Day | 1 May |
Ascension Day | the sixth Thursday after Easter |
National Day | 6 June |
Saint John's Day | a Saturday between 19 and 29 June |
All Saints | 1st Saturday of November |
Christmas | 24, 25 and 26 December |
Summer holidays | July |
Presentations should be meticulous and well-structured as Swedes are usually extremely detail focused and tend to pay a great deal of attention to the specifics. It is important to be well prepared and back up your claims with accurate and relevant data. As most Swedish firms have a flat structure, subordinates have more responsibility in conducting negotiations or closing a deal. Supervisors may therefore be not fully involved in the negotiation process. By the same token, everyone is expected to give their opinion and there is a need for continuous consultation, which makes meetings frequent and sometimes long. Meetings may be extended or continued the following day until a fair negotiation is achieved.
During meetings, it is very important to remain calm and patient. Swedes usually do not display anger or other emotions in public, less so in business meetings. Hard selling, conflict and confrontation are to be avoided. Like other Scandinavians, Swedes often prefer direct communication over diplomacy and respond better to a honest straightforward approach. When selling something, it is best to tone down your use of emphasis and avoid exaggerations. It is common to have moments of silence at meetings and foreigners should refrain from talking incessantly for the sake of breaking the silence. People usually raise their hands and take turns to speak at meetings and it is considered rude to interrupt someone.
Most business entertaining revolves around lunch or dinner and breakfast meetings are fairly uncommon. Meals are taken relatively early compared to most countries in Europe (lunch being taken between 11:30 and 13:00 and dinner between 18:00 and 19:00). It is very common to discuss business over meals and Swedish professionals can delve into negotiations even before the food has arrived. Nevertheless, reaching a decision or having a discussion over complex details are not common.
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Actualitzacions: September 2024